Friday, April 07, 2006

Training -- Do You Have It?

I mentioned training in the previous post. Some companies are better than others at training, that's just a fact. If there really isn't a structured training program in your opportunity, then you will need to find the best generic MLM training out there.

From personally reading, I can suggest Recruit Your Way to Millions by Fred Stege. If you want to quickly get your network marketing organization off the ground, I recommend this book.

While the whole book was interesting (it's 133 pages), I found particularly fascinating the bit on the elevator speech. You know, you get on an elevator and strike up a conversation and they ask the million-dollar question, "So what do you do?" I've always had a tough time coming up with something to say that didn't sound too lame or too "salesy". But in the book, Fred gives a script outline that is perfect! Yes, I am in the process of memorizing it until I can do it in my sleep. And the whole script takes about 30 seconds to say.

Yes, I will admit -- this is my affiliate link to the book. But I also have to say that after you read it, you may just want to become an affiliate yourself!

Seriously, the book is excellent, and you are doing yourself a favor by getting it and reading it.

I've just come across another one that's more directed to people who want to do most of their marketing online. I'll be reading the ebook this weekend and write up a review when I am done. So far it's promising.

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